By Jodie Doyle

iba Plant Powered Energy Drink Awarded KeHE Golden Ticket

Naperville, IL – November 30, 2023  KeHE Distributors®, a distributor of natural & organic, specialty, and fresh products in North America, is excited to announce the 44 Golden Ticket winners from over 1,000 applicants in the recent virtual TRENDfinder™ event. Additionally, seven brands were identified as potential participants in KeHE elevate™, which provides a platform of growth for select young and leading-edge brands. 

The 44 Golden Ticket recipients will join KeHE’s product portfolio and gain exposure to over 30,000 retail locations across North America. Along with assisting the selected brands with navigating the distribution industry, KeHE is offering supplier promotional programs free of charge to the recipients. 

At the event, 215 suppliers held one-on-one pitch meetings with KeHE’s Category Management team. Of all the brands that were interviewed, 44 were selected as Golden Ticket winners and added to KeHE’s robust product assortment. Brands were chosen based on their ingredients, innovation, taste, scalability, packaging, purpose, and passion.